Let's be friends on LinkedIn! As most Marketers will tell you, it's not just WHAT you know, but WHO you know. So let's start networking!
Love, Lulu
Tuesday, September 11, 2012
Networking 101: Let's Connect
LinkedIn Much?
Let's be friends on LinkedIn! As most Marketers will tell you, it's not just WHAT you know, but WHO you know. So let's start networking!
Love, Lulu
Let's be friends on LinkedIn! As most Marketers will tell you, it's not just WHAT you know, but WHO you know. So let's start networking!
Love, Lulu
Wednesday, August 29, 2012
Friday, August 3, 2012
My Resume 2012
If I am to be trusted as a source, I believe my credentials should be public. I have worked many jobs on the way to developing the skills I need for my career, and though this is not an exhaustive list, I believe it illustrates the most important highlights.
Bachelor of Science, Business Administration May 2012
Marketing Concentration
University of the Pacific, Stockton, CA
http://www.Pacific.edu
Sales Manager 4/2012-7/2012
Diversity Coordinator, Multicultural Affairs 8/2009-4/2011
University of the Pacific, Stockton, CA 8/2008-10/2008
Students of Distinction Organizer 2009-2011
University of the Pacific, Stockton, CA
Ashley Hale
E-mail: LuLuMarketingandEvents@Gmail.com
EDUCATION
Bachelor of Science, Business Administration May 2012
Marketing Concentration
University of the Pacific, Stockton, CA
http://www.Pacific.edu
EXPERIENCE
Box Office Manager 7/2012-
Present
Stockton
Symphony, Stockton, CA
*Conducted Seasonal and Single
Ticket Sales
*Assisted in General Marketing
and Administrative Tasks
*Researched New Marketing
Opportunities
Sales Manager 4/2012-7/2012
The
Alabama Girl, Stockton, CA
*Prepared Training Materials for
Seasonal Launch
*Coordinated Shipments with
Vendors and Sales Representatives
*Oversaw Technological
Advancements
Marketing Intern, Marketing and
University Communications 5/2011 – 4/2012
University
of the Pacific, Stockton, CA
*Initiated Strategic
Internal Marketing Campaign
*Conceptualized University’s Social Media
Marketing Efforts
*Conducted Research for Major Marketing
Initiatives
Campus
Affairs Commissioner 10/2010-5/2011
Associated
Students of the University of the Pacific, Stockton, CA
*Facilitated Communication between
ASuop and the Affiliated Clubs and Organizations
*Updated Monthly Newsletters
*Attended Cabinet and Senate
Meetings to represent the Clubs and Organizations
Director
of Event Planning, Intern 8/2010 - 3/2011
Port
City Marketing Solutions, Stockton CA
*Planned Logistics and Implementation of Events
for Clients
*Worked with Clients, Vendors, Business
Owners, and Stockton Publicity
*Coordinated Non-Profit Concerts
*Supervised Additional Event
Management Interns
Event
Manager, Office of Leadership and Involvement 8/2010 – 10/2011
University
of the Pacific, Stockton, CA
http://www.Pacific.edu/Campus-Life/Housing-and-Facilities/Campus-Facilities/Janet-Leigh-Theatre.html
*Operated Advanced
Audio and Visual Technology
*Developed Networking Skills
*Provided Superior Customer Service
Diversity Coordinator, Multicultural Affairs 8/2009-4/2011
University of the Pacific, Stockton, CA 8/2008-10/2008
*Wrote Proposals for Each Event
* Identified Sectors of the PACIFIC Model
Learning Outcomes Related to these Events
*Created Marketing Materials for Promotion of Events
*Reserved Campus Rooms and Resources
*Prepared Event Evaluations and Analyzed Results
*Provided and Presented Background Information at Each Event to Demonstrate
*Created Marketing Materials for Promotion of Events
*Reserved Campus Rooms and Resources
*Prepared Event Evaluations and Analyzed Results
*Provided and Presented Background Information at Each Event to Demonstrate
Cultural Significance
Administrative
Assistant 2/2007
– 5/2008
Hale’s
Truck Trailer Repair, Inc., Sacramento, CA
*Provided Customer Service to
Ensure Clients were Satisfied or Able to Find
Desired Products
*Reconciled Bank Account and Made Weekly Deposits
*Prepared Purchase Orders and Invoices for
Customers
*Researched other Companies as New, Possible
Clients
*Developed the Company Website
*Created
Marketing Materials for Clientele
COMMUNITY
SERVICE
Social
Media for Non-Profits Presenter 3/2012
Women’s Center of San Joaquin County,
Stockton, CA
*Constructed
a Social Media Introduction & Opportunities Presentation
*Presented
to the Women’s Center of San Joaquin County Staff
*Recognized
in Contributing to the Decision to add a Social Media
Coordinator
Position to Staff
Social
Media Guest Speaker, Global Center for Social Entrepreneurship 2/2012
University of the Pacific, Stockton, CA
*Prepared Customized
Social Media Presentation
*Presented on Free
Social Media Opportunities for Social Entrepreneurs
*Presented
on 2012-2013 Analytics of Corporate Investment in Social Media
“Colors of
the Wind” Keynote Speaker 11/2011
Podesto Teen Impact Center, Stockton, CA
*Spoken
Word Motivational Speaker
*Native
American Culture and Art Educator
Empowering
Young Voice Concert 12/2010
Empire Theatre, Stockton, CA
*Free
Concert to Highlight Local Youth Artists
*Connected
Local Youth to Community Resources
*Conceptualized,
Organized, and Executed the Event
Domestic
Violence Awareness Concert 10/2010
Empire Theatre, Stockton, CA
*Benefited the
Women’s Center of San Joaquin County
*Opening
Social Justice Artist
*Conceptualized,
Organized, and Executed the Event
Students of Distinction Organizer 2009-2011
University of the Pacific, Stockton, CA
*In alliance with the Multicultural Center
and Admissions Department
*Organized
Hosting Program to Encourage Enrollment of Minority and
Traditionally
Disenfranchised Students
Valentines
for Veterans 2007
Bella Vista High School, Fair Oaks, CA
*Effort
for Veterans Hospitals and VFW Posts throughout Sacramento
*Organized
High School to Create Personalized Valentines for Distribution
*Conceptualized,
Organized, and Executed the Event
LEADERSHIP
President
of the Native American Student Association 2010-2012
Vice
President of the Native American Student Association 2009-2010
University
of the Pacific, Stockton, CA
*Represented Pacific on the 28th,
29th, & 30th Annual Stockton Powwow Committee
*Coordinated Native American Heritage
Month, including Native Spirituality Day,
Native Wellness
Day, and a Craft and Basket Weaving Day
*Collaborated with Bon Appétit to serve
Native American Frybread with
Strawberries for
the Weekly Dessert Bar
*Planned and Lead Community Outreach and Educational Events
*Planned and Lead Community Outreach and Educational Events
President
of the Social Media Club 2011-
2012
University of the Pacific, Stockton, CA
*Founded, Organized
and Launched the Club
*Evaluated
the Changing Impacts of Social Media in Personal and Professional Spheres
*Developed
Innovative Social Media Marketing Plans
Secretary
of Urban Icon Brand Ambassadors 2011-2012
University of the Pacific, Stockton, CA
*Participated
in Founding and Planning of the Club
*Worked
with Urban Icon Executives to Brainstorm Future Ideas
*Assisted
in Promotion of Inaugural Event, “All About the Entertainment Industry”
featuring Raymone Bain, Tyrone Davis, and
Professors Keith Hatschek and Thomas Brierton
Student
Representative, President’s Spirit Task Force 2010-2012
University of the Pacific, Stockton, CA
*Voiced
Student Perspective on the State of School Spirit and Measures to Improve it
*Participant
in Gathering and Evaluating Student Response Data
Wednesday, November 2, 2011
Social Entrepreneurship: An Introduction
The
Definition:
“A social entrepreneur recognizes a social problem and uses
entrepreneurial principles to organize, create and manage a venture to achieve
social change ( a social venture).” – Wikipedia
The
Example:
We can spend BILLIONS in aid to send food to Africa, or we
can support the largest untapped resource in the world and provide the women
with the land to farm the resources they need to farm that land, grow their own
food, and empower themselves. – Back Pack Farm: Africans feeding Africa (http://backpackfarm.com)
The
Application:
But this theory doesn’t just apply to extremely impoverished
people in Third World Countries. We need to bring this home to our own people.
STOP waiting for the government to “change things” so enough new jobs are
created so that everyone can be employed. While you’re waiting to act on your
dreams, you’re wasting valuable time of your life away, time you will never get
back. Seconds turn to minutes turn to hours, days, weeks, years? You have
unique talents, ideas, resources, and experiences. Please don’t waste them. If
you keep doing what you’ve always done you’ll continue to get the same results
you’ve always gotten. It’s time for a change – not a hand out but a hand up. I
apologize for the “clichés”, but for simplicity’s sake I believe they get the
message across.
The
Content:
This blog is an accumulation of life observations I made,
lessons I’ve learned, and established business practices as instructed and
guided by my wonderful, esteemed, and knowledgable Business Professors at the
University of the Pacific.
The
Background:
My family always laughed that, “Ashley’s Out to Save the Whales
Again”, referring to my fervent effort to change things that seem to be
impossible. I am not perfect, I do not consider myself any better than anyone
else. I compare myself instead to my capacity to reach my own potential. What I
recognize is that I’ve been blessed with amazing people in my life that have
sacrificed everything for me so that I can reach my dreams. On that pursuit I
realized that I won’t be remembered for the amount of dollars I die with in my
bank account, I’ll be remembered by those that love me and by those whose lives
were somehow changed by my existence. I have a unique set of skills, experiences,
and teachers in my life and I want to do something meaningful with that. I’m
out to pay it forward, and I’m out to change the world for the children I have
not yet had because I’m sick of the way things are and I’m sick of the way they’re
going. I’ve heard that’s the secret to changing the world though – First you
change your world, impacting the people around you, and watch the ripple effect
as the impact carries on. So take this blog as my experiment because I’m
interested to see how far that ripple effect can go if I truly try to capture
my passions in written form.
The Goal:
My goal with this blog is to summarize and simplify the
process to start a company from inception through commercialization of a
product or service.
“If you can’t explain it simply you don’t understand it well
enough.” – Albert Einstein
The
Equations:
Getting Things Done = Motivation x Ability
x Opportunity
If you’re lacking one of these 3 things you can easily get
stuck in a rut with the best ideas that never become anything but a memory.
There’s a time for dreams, and then there’s a time for action. So I will be
breaking down this equation further later regarding how to overcome those
barriers and let your empowered potential flourish.
Happiness = Someone to Love + Something to Do + Somewhere to Be
Hapiness is not an end all result we’re striving for, it is
not something that magically happens one day when you wake up and everything’s
perfect and you finally have everything you want. That’s the thing about
desire, you’ll never have everything you want, so focus first on the things you
need. Happiness is a mindset we choose to strive for by directing our thoughts,
attention, and time. Happiness is the process of enjoying the journey and
figuring out how to balance our privileges and responsibilities so we can share
that happiness with those we love.
Personal
Statement:
I respect everyone’s choice to hold their own values and
goals as long as they don’t infringe on the intrinsic liberties of others. It
is my personal opinion that nothing in this world means more or is more
powerful than love. As a student of Economics, and Politics, and Government,
and History I understand our society is structured to run with a competitive
capitalistic heartbeat and to enjoy the luxuries of this society we need to
compete in that system. I am seeking to empower the people with the motivation
to revolutionize their lives and shake the currently established socioeconomic
hierarchies. In-so-doing, I request that those who do choose to use my advice
and knowledge continue to pay forward the love in which I have invested into
this project, and in turn you. Make the most of yourself and your
opportunities, but bring up your brothers and sisters with you – don’t tear
them back down. Guide them in love and your investment will tenfold.
Tuesday, October 25, 2011
Elders Speak
Time Evolves and Renews
The Next Generation, The Environment, and
Corporations
Corporations
A Moral Question
The Peacemaker
The Balance
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